performance

Maximize your digital marketing performance with hotel data strategies

admin March 19, 2025

Digital marketing can feel like an elusive game. Just as you nail your strategy...

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Organizational structure

BGRIM Overhaul Its Organizational Structure to Drive Performance in 2025

admin December 16, 2024

Harald Link, CEO of B.Grimm Power Public Company Limited (SET: BGRIM),...
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Customer Orientation

Mediating Role of Customer Value Co-creation and Internal Branding Between Brand Orientation and Brand Performance: Moderating Effect of Enterprise Innovative Capabilities-Evidence From Agri Product Users

admin June 19, 2024

Introduction

Branding has been considered as one of the most successful strategies of the...
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Customer Orientation

Modeling the Significance of Sustainability Orientation on the Sustainability Performance of Micro-Enterprises in an Emerging Economy

admin June 17, 2024

Introduction

Small and medium enterprises (SMEs) are the levers of economic growth in developed...
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Customer Orientation

How more female executives in the C-suite can spur improved customer orientation and financial performance

admin June 11, 2024

...
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Marketing Approach

Optimising performance marketing strategies in a first-party data era

admin March 23, 2024

With the phasing out of third-party data, marketers are increasingly sharpening...
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Customer Orientation

Volkswagen Group focuses its strategic alignment and launches performance programs at all brands to strengthen profitability and cash flow

admin March 15, 2024

“Our focus is on implementation, speed and performance: in the past nine...
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Introduction

Introduction

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