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With a median price-to-earnings (or “P/E”) ratio of close to 13x in...
As a dealership expands its footprint, the typical top-down management approach with everything running...
“Convey thoughts,” “evoke an emotion,” “share news,” “exchange ideas”—these phrases describe person-to-person communication, but...
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We all hear about companies that always seem to go viral or...
Dive Brief:
- Columbia Sportswear Company is revamping the marketing strategy for its flagship Columbia brand,...
The Drum’s editor-in-chief questions whether Marc Pritchard’s CPG-centric viewpoint on marketing is the right...